Schnaider, Ksenia
Ksenia Schnaider is a prominent figure in the fashion industry, known for her innovative designs and sustainable practices. She co-founded the Kyiv-based fashion label KSENIASCHNAIDER with her husband, Anton Schnaider, in 2011. The brand has gained international recognition, particularly for its unique approach to denim, including the creation of “demi-denims,” which combine elements of culottes and skinny jeans into a single silhouette[3][4].
Early Life and Education
Ksenia Schnaider studied Fashion/Apparel Design at КНУТД (Kyiv National University of Technologies and Design), where she developed her foundational skills in fashion design[2]. Her journey in fashion began with the creation of her first pair of jeans made from second-hand denim, which sparked an ongoing commitment to upcycling within her brand[3].
Career and Achievements
As the Co-Creative Director of KSENIASCHNAIDER, Ksenia has been instrumental in establishing the brand’s identity and ethos. The label focuses heavily on sustainability, with approximately one-third of its seasonal collections consisting of upcycled materials. Each year, KSENIASCHNAIDER repurposes around 5.3 tonnes of denim, creating new garments from old jeans[3].
Ksenia’s work has attracted attention from celebrities and fashion influencers, contributing to the brand’s growing popularity. Notable figures such as Celine Dion and Bella Hadid have been spotted wearing her designs[3]. The brand has also collaborated with various companies to produce limited-edition collections that emphasize sustainability, including partnerships with denim producer ISKO and shoe label Morobé[3].
Recognition
In 2019, Ksenia Schnaider was included in the Vogue Green Talent shortlist for her commitment to upcycling and sustainable fashion practices. This recognition highlights her influence in promoting eco-friendly initiatives within the fashion industry[3].
Current Endeavors
As of January 2025, Ksenia continues to lead KSENIASCHNAIDER from Haywards Heath, England, while maintaining strong ties to Ukraine. Her work not only showcases innovative design but also emphasizes the importance of sustainability in contemporary fashion[2][3].
Citations: [1] https://www.kseniaschnaider.com [2] https://uk.linkedin.com/in/ksenia-schnaider-66a0444a [3] https://en.wikipedia.org/wiki/Ksenia_Schnaider [4] https://www.instagram.com/itsmekseniaschnaider/ [5] https://www.instagram.com/kseniaschnaider/?hl=ru [6] https://www.facebook.com/Kseniaschnaiderstudio/ [7] https://www.zalando.co.uk/ksenia-schnaider/ [8] https://www.lyst.co.uk/designer/ksenia-schnaider/
Stockists
Quantity | |
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Countries | 21 |
Stores | 75 |
The designer family duo, Ksenia and Anton Schnaider, began their brand story in 2011. The masterminds behind the brand are constantly working hand in hand-creating fashion pieces combining reworked materials, perfect cut, Eastern European cultural quotes and spicing it up with some innovative digital concepts. Spending days on experimenting, and finally created the perfect trend- “demi-denims” taking the fashion world by storm since 2016, and becoming a hit amongst A-list celebrities. Ksenia Schnaider brand is available worldwide in more than 70 stores, such as on Shopbop, Selfridges and etc [3].
See also
Footnotes
[1] Are Asymmetrical Jeans the Next Big Denim Trend? (Vogue.com)
[2] Вещь недели: асимметричные джинсы от Ксении Шнайдер (Moskvichmag.ru)
[3] About (Kseniaschnaider.com)
Image credits will be appear here if included https://assets.vogue.com/photos/5c895fea65c8fa2d0a921349/master/w_1600%2Cc_limit/03-ksenia-schnaider.jpg