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The Volvo Asunción Fashion Week is Paraguay’s premier fashion event, showcasing the country’s growing fashion industry. The 21st edition of the event took place on Saturday, November 2 and Sunday, November 3, 2024, at the Gran Hotel del Paraguay[1].
Key Highlights:
- Over 50 Paraguayan designers participated
- More than 3,000 total participants
- Featuring international and local fashion talents
Event Details:
- Launched with an exclusive fashion show by Paraguayan designer Tanya Maldonado
- Maldonado’s collection was inspired by Milan’s Dolce Vita, featuring elegant silhouettes
- Supported by brands like Volvo, Stabilo, Guess, and others[1]
Industry Growth: Hugo Vasquez, the event’s director, noted significant changes in Paraguay’s fashion scene. He highlighted that:
- Paraguayan designers now have international experience
- Many have participated in major fashion weeks like New York, Paris, and Milan
- Fashion has evolved from a hobby to a serious industry
- Paraguayan models are now recognized for their high quality[1]
Advice for Aspiring Designers: Vasquez’s key recommendation for young Paraguayans interested in fashion: “Study, study, study!”[1]
The event has become increasingly international and attracts over 25,000 people across four days[7], cementing its position as the largest fashion event in Paraguay.
Citations
[1] https://asunciontimes.com/culture/art/asuncion-fashion-week-launches-with-the-exclusive-tanya-maldonado-fashion-show/ [2] https://www.instagram.com/afwoficial/ [3] https://www.facebook.com/asuncionfashionweek/?locale=en_GB [4] https://www.facebook.com/asuncionfashionweek/about/?locale=en_GB [5] https://www.instagram.com/asunciontimes/reel/DB9z7mmOrlg/ [6] https://www.instagram.com/asunciontimes/p/DCC857DRZIz/ [7] https://europaregina.eu/fashion-weeks/fashion-weeks-south-america/asuncion-fashion-week/ [8] https://www.instagram.com/asunciontimes/reel/DB-KACiI8Jm/
