Edit
The Shenzhen Original Design Fashion Week (ODF) is a pioneering fashion event in China that was launched in 2014[1][2]. It is unique as China’s first trading-oriented original design fashion platform, specifically tailored for designers and the entire clothing supply chain[1].
Key Characteristics
Mission and Purpose
- Supports emerging original design entrepreneurship
- Facilitates connections between designers and the fashion market
- Encourages industry exchanges
- Provides resources for designers and commercial brands[1][2]
Event Details
- Founded in 2014
- Held annually at the Shenzhen World Exhibition & Convention Center
- Serves over 2,000 designers and commercial brands
- Focuses on “commercial implementation” and “design innovation”[2]
Recent Developments
In 2024, the event celebrated its 10th anniversary under the theme “Special ‘Ten’ Moments”[4]. The most recent event featured:
- Over 150 designer brands
- Nearly 30 fashion shows
- A new “Cloud Runway” enabling live streaming with direct product sales[4]
Upcoming Event The next Shenzhen Original Design Fashion Week is scheduled for 10th to 12th April 2024, to be held at the Shenzhen World Exhibition & Convention Center in Bao’an[2][3].
The event continues to be a critical platform for showcasing cutting-edge design, supporting original designers, and connecting fashion industry professionals[2][7][8].
Citations
[1] https://www.fibre2fashion.com/trade-fairs/shenzhen-original-design-fashion-week-odf-2023-60972 [2] https://www.fibre2fashion.com/trade-fairs/shenzhen-original-fashion-week-aw2024-62316 [3] https://www.fashionsource.cn/en/article/115.html [4] https://www.prnewswire.co.uk/news-releases/fashion-trends-in-full-display–the-29th-fashion-source-shenzhen-and-ss25-shenzhen-original-design-fashion-week-draw-to-a-splendid-close-302338074.html [5] https://www.gl-events.com/en/fashion-source-shenzhen-shenzhen-original-design-fashion-week [6] https://www.cantonfair.net/event/915-shenzhen-original-design-fashion-week [7] https://ifdesign.com/en/winner-ranking/project/original-design-fashion-week-shenzhen/260038 [8] https://x.com/originalweek
